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# $DIS Downgrade
- URL: https://www.newmexicomadness.com/dis-downgrade/
- Published: 2026-03-26T20:18:23.000Z
- Updated: 2026-03-26T20:18:23.000Z
- Author: Kulo the Alien
- Tags: Finance

QD DOWNGRADE: DISNEY ($DIS)

As an investor in QwikDawn Strategies and New Mexico Madness, I’m issuing a QwikDawn Downgrade on Disney.

Not as your financial advisor — I’m not one. As an investor, an analyst, and an American who actually looks at numbers and culture.

Disney is, in my view, now a SELL / AVOID based on:

Chronic stock underperformance vs. prior highs and peers

Declining ABC profitability and ratings

Streaming “growth” so weak they stopped reporting subs

Content strategy openly alienating \~80M+ conservative & working‑class Americans

A board that shrugs at all of the above

When a company mocks plumbers, roughnecks, oilfield workers and middle America on air and can’t deliver shareholder value, that’s not “magic.” That’s a broken business model with contempt for its own customers.  
This is not individual financial advice. It’s how QwikDawn Strategies is treating $DIS in our own public portfolio and coverage:

👉 QWIKDAWN VIEW ON DISNEY: DOWNGRADE TO “SELL / UNDERWEIGHT / AVOID.”  
If you’re a conservative or a working‑class investor, ask yourself why you’re still funding a company that openly despises you.

Additionally, if you have a subscription streaming service with Disney like Disney+, Hulu, or ESPN, consider redirecting this wasteful spending into a Roth IRA or 401K fund. Your future self will thank you.